Seeing the rapid development of the digital world, the ability to understand technology is one of the main things that must be improved to support oneself to continue to grow and adapt to keep up with the times.
Understanding of the world of technology is often referred to as digital skills or digital literacy. According to Deakin University's Graduate Learning Outcome 3, digital literacy is an effort to utilize technology in finding, using, and disseminating information in today's digital world.
UI/UX designs
Although related, UI and UX have different meanings and functions. UI (User Interface) prioritizes the display aspects of a website or application. All considerations include user-visible visuals, both in terms of color, buttons, layout, and typography.
Meanwhile UX (User Experience) focuses on user satisfaction in getting a better experience when accessing and using a website or an application. To become a UI/UX designer, you must be able to do research and have analytical skills. In addition, being able to visualize the results of analysis obtained from research, can display interfaces with good uniformity and perform literacy on website or application designs by utilizing suggestions and input from users.
DevOps
DevOps is an acronym for development and operations. A DevOps serves to bridge between the development and operations sections so that the development cycle of information or an application can run faster and have fewer bugs.
The soft skills that must be owned are prioritizing the user, having integrity, having the desire to continue learning and improving skills, having a critical attitude towards the applications they develop, and of course being sensitive to existing technological developments.
DevOps must know and master the Cloud, have automation skills, coding and scripting skills, and have software security knowledge.
Digital Marketing
Digital marketing is very important for various companies. Therefore this ability is becoming a trend and much loved. Not only for being an employee in an agency, this ability is also very useful for business owners and for those who are interested in becoming a freelancer.
You must be able to use and utilize search engines, design content strategies, carry out promotions and marketing, analyze and visualize data obtained from campaign results, and understand Google Analytics. Digital marketing has a fairly broad field.
Social Media Management
In simple terms, social media management is the ability to manage social media starting from content creation activities, designing promotions, providing information through social media, to helping an agency to build good relationships with consumers.
This social media management ability also functions to form branding and attract the attention of the target audience. Not only that, there are also more and more choices for a career in social media.
So, those are the skills that must be possessed in today's technological era. You can choose to explore one of them or several skills so you can face increasingly fierce competition. If you are still having trouble learning the skills above to support your job or business, Joja is ready to help by contacting us below.
